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October 27th, 2011
Synergizing with 3D Technology

It was a thrill to host the first outdoor 3D projection mapping fashion show in the Philippines, a breakthrough from P&G and Ariel in partnership with Bench at the SMX open grounds in front of Microtel, SM Mall of Asia. It was breathtaking and you wouldn’t imagine that a fashion show in 3D can actually be mounted, seen as if it were live and happening at a façade of a hotel. A certified “Aha” moment, I would say. I have seen something like this on a laptop of a friend which had a 3D projection mapping show featuring the collection of Ralph Lauren. But it’s different when you see it live the same way Ariel did it at the SMX open grounds. Read More