Users of SINA microblog and Tencent’s online community (QQ) will be able to share their location through Nokia mobile devices, check-in to locations and be able to upload location based content such as recommendations and comments of restaurants, shops and movie theatres. The first location based services for SINA and Tencent customers through Ovi Maps are planned to be available during the first quarter of 2011.
“This collaboration with SINA and Tencent marks a significant milestone, as we bring together mobile internet and location based services in China. More than 250 million people are using a Nokia device in China and with this partnership, we can help people share their location with their friends and communities through Ovi Maps on their favorite social network,” said Phil Kemp, Vice President, Services, Nokia.
“With Nokia’s Ovi Maps and Sina’s location based services we will be able to offer SINA netizens new dimensions to their social networking. The mobile internet in China is growing rapidly and location based services will increase user generated content, making services more interactive and fun to use,” said Wang Gaofei, Vice President of SINA.
“Location and context are becoming the core elements of mobile social networking services and we are proud to partner in this area with Nokia, the leading player in the mobile industry. We believe that with Nokia’s Ovi Maps, we will offer more added value to the users of QQ Mobile Online Services, “said Liu Chengmin, President of Mobile Business, Tencent.