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November 6th, 2023
RDO Equipment Co. Joins GeoCue Alliance Partner Program, Expanding Precision Solutions Portfolio

The New Partnership Expands GeoCue’s Market Reach Across the Western United States

For Release November 6, 2023

Huntsville, AL – GeoCue, a leading provider of advanced drone surveying equipment and software solutions, is pleased to announce the addition of RDO Equipment Co. as a GeoCue Alliance Partner. RDO Equipment Co., with 55 years of industry experience, is a renowned provider of precision construction solutions serving a broad range of industries across the Western United States.

As part of this new collaboration, RDO Equipment Co. brings GeoCue’s TrueView 3D Imaging Systems and LP360 software into its extensive catalog of equipment, surveying supplies, and software solutions. This strategic partnership aims to empower RDO Equipment Co.’s customers with efficient and accurate surveying tools that seamlessly integrate into their workflow, enhancing their overall productivity.

Bill Edmonson, UAV Product Manager at RDO Equipment Co., shared insights into their decision to join the GeoCue Alliance Partner Program. He stated, “RDO Equipment Company offers a variety of precision construction-related solutions for a broad spectrum of industries, and we guide our customers toward more efficient and accurate methods of doing their business through the integration of sophisticated technologies. GEOCUE’s TrueView LiDAR payloads and LP360 software are a complete solution end-to-end because they have removed the roadblocks between scan, process, and analysis of UAV LiDAR surveys. I looked at several other options, and none of them have the complete process from scan to actionable data as refined and straightforward as GEOCUE’s. This is important to RDO as we aim to bring the most complete solutions to our customers.”

The addition of GeoCue solutions to RDO Equipment Co.’s portfolio is expected to offer significant efficiencies for their customers. Aaron Beach, the Western US Sales Representative for GeoCue further emphasized, “We’re so thrilled to announce our partnership with RDO, who is a national leader in advanced construction technologies. We’ve already begun pioneering innovative new ways to deploy Geocue’s UAS LiDAR solutions to the heavy construction industry, that not only enhance jobsite safety, but also revolutionizes jobsite efficiency.”

LP360, an all-in-one LiDAR data software solution from GeoCue, holds great promise for RDO Equipment Co.’s clients. It eliminates the need to hop between various processing and analysis tools, providing a streamlined and comprehensive solution for managing LiDAR data. Bill Edmonson sees tremendous opportunities for his clients, stating, “I think LP360 will allow our customers to leverage the TrueView payload for a variety of scan projects.”

Expressing his enthusiasm about the partnership, Bill Edmonson said, “We have a high level of confidence that we are going to market with the best overall solution in this market for quality, price, flexibility, and support.”

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  • Bill Edmonson, UAV Product Manager at RDO Equipment Co.jpg

Caption: Bill Edmonson, the UAV Product Manager at RDO Equipment Co., looks forward to the new GeoCue partnership

  • RDO Equipment Co and TrueView Integration.jpg

Caption: RDO Equipment Co. brings GeoCue’s TrueView 3D Imaging Systems and LP360 software into its portfolio.

  • rdo-equipment-co-logo.jpg

About RDO Equipment Co.

Founded in 1968, RDO Equipment Co. sells and supports agriculture, construction, environmental, positioning, surveying, and irrigation equipment from manufacturers including John Deere, Vermeer, and Topcon. With more than 75 locations across the United States, including partnerships in Russia, Ukraine, and Australia, RDO Equipment Co. is a total solutions provider.

To learn more about RDO Equipment Co. visit

About GeoCue and Microdrones

GeoCue and Microdrones have joined together to bring geospatial experts the very best in drone surveying equipment, geospatial software, workflow, training and support for high accuracy LiDAR and drone mapping to help civil engineering and surveying professionals achieve successful data collection, processing, and management.

With TrueView drone LiDAR/Imaging sensors, LP360 point cloud data processing software, and fully integrated systems from Microdrones, we are the leader in LiDAR mapping processing in North America able to meet customers where they are in terms of technology adoption, budget, and resources.

To learn more about GeoCue, visit

To learn more about Microdrones, visit