Tourism management is highly relevant with locations, so GIS is useful to find out better solutions. However, traditional research consumes a lot of time on data collecting, and is limited to sample amounts. With modern technologies, photos can be taken with coordinate info, and GIS can help researchers effectively analyze tourist hot spots in an easy-to-understand way.
Researchers gather public photos of Penghu Islands, a famous tourist place in Taiwan, from the well-known photo-sharing website, flickr, which provides numerous geotagging photos of tourist attractions. With these geotagged photos, users can add XY data and establish a point layer in SuperGIS Desktop, so that the visitor distributions can be visualized on the maps.
With the point layer, tourism managers can utilize Kernel Density function in SuperGIS Spatial Analyst to accurately get the hot spot distributions. The search radius is set as 500m, as it is the average walking distance of single attraction for most tourists. And then, users can use Multi Map Frame tool to display all the key areas clearly on the map, so that managers can investigate and comprehend the region at a glance.
The GIS-powered hot spot analysis shows positive correlation with traditional paper survey results, which not only means the GIS solution is reliable, but also shows a better way for future plans. With GIS, tourist managers can easily understand the popular attractions. Furthermore, GIS can further plan transportation routes with Shortest Routes or Service Area functions, to select a proper location for information center, restrooms and other facilities.
Explore the Tourism-wise GIS functions, download SuperGIS Desktop free trial http://www.supergeotek.com/download_6_desktop.aspx