Asian Surveying & Mapping
Breaking News
Singapore – The National Environment Agency (NEA) and the Singapore...
UAE to develop SAR satellite constellation for remote sensing
The UAE Space Agency, on Monday announced a new...
China launches new group of remote sensing satellites
XICHANG - China successfully launched a new group of...
Google Maps finally launches Street View in India, everything we know so far
15 years after it first launched, Google Maps finally...
GeoSLAM tech deployed on large-scale urbanisation project
GeoSLAM’s handheld LiDAR technology has been utilised to document...
ISRO Chief Reports Centre’s Intentions To Open Public-private Partnership To Strengthen Space Industry
ISRO chief S Somanath has said that the government...
China Launches A Global Naming Search For Its Newest Solar Observatory; Will Orbit Earth Every 90 Minutes
The Chinese Academy of Sciences (CAS) has launched a...
SpaceX launches 46 satellites into low-Earth orbit
SpaceX launched the most recent set of 46 Starlink...
Isro launches GISAT-1 satellite, says mission could not be ‘fully’ accomplished
The satellite was launched on a geosynchronous satellite launch...
Franco-Japanese Space Cooperation Focused on Exploration, Earth Observation and Next-gen Launchers
PARIS — The week of June 27, 2022, on the...

August 20th, 2012
GIS a Big Deal for Big Data

“For decades, FSI’s have systematically mined customer and business data pools to strengthen their operations and grow market share,” Mr Johnson said.

“With the explosion of the digital age however, these pools of data have grown into vast, almost unmanageable information reservoirs – and seen the birth of the Big Data phenomenon.

“IBM estimates that more than 2.5 quintillion bytes of data are created each day, while 90 per cent of data currently held has been created in the last two years alone.

“Using traditional data mining techniques to deal with Big Data is like trying to carve your way into Fort Knox with a spoon – most likely, you’ll expend a lot of time and energy and achieve no more than to just scratch the surface.

“GIS technology – with its pedigree in land management and defence operations – offers business leaders the best opportunity to leverage this information.”

Mr Johnson’s counsel comes as several giants of the Australian financial sector prepare to meet for a range of discussions at Ozri 2012, the nation’s largest geospatial conference.

Mr Johnson, who will host an exclusive FSI session at Ozri, said GIS technology provides a common visual representation that transcends language, education and, most importantly, department boundaries.

“As it currently stands, the greater majority of an FSI’s company data is siloed within different business systems, is inconsistent in its format and hosted across a mix of platforms,” Mr Johnson said.

“GIS technology’s power comes from its ability to normalise and sort data in a unique way, delivering a single, all-encompassing view of a company’s information.
“It’s a view few financial institutions can afford to disregard – as it shows exactly where the big deal is in Big Data.”

Hosted by Esri Australia, the market leader in Australia’s $2.1 billion spatial industry, Ozri 2012 is the largest GIS conference in the Asia Pacific.

The Ozri Financial Services session will be held on 6 September at Sheraton on the Park in Sydney.

Visit for further information.