“As customers become more skilled in the geospatial sciences, these tools make a significant impact on the growth of the geospatial industry in the region.”
Bhatia’s appointment extends BAE Systems’ commitment to internationally promote its technically advanced geospatial-intelligence software, including SOCET GXP®, GXP Xplorer™ and SOCET SET®. He will work closely with Rob Lacey, director of sales for the Asia, Australia and Pacific-Rim (APAC) region. Bhatia joins the GXP team after 23 years with the Indian Army and more than 15 years working in GIS, remote sensing, photogrammetry and geographical surveying. His most recent appointment was long-term planning, developing policy and monitoring high-tech information systems projects for the Indian Army, Directorate General of Information Systems in New Delhi.
“BAE Systems delivers mapping products that automate many of the arduous processes associated with gathering and analyzing data,” said Bhatia. “As customers become more skilled in the geospatial sciences, these tools make a significant impact on the growth of the geospatial industry in the region.”
SOCET GXP satisfies the Indian Ministry of Defence’s requirements for full-motion video, terrain generation and editing, feature extraction, image exploitation and orthorectification capabilities. With its expanded presence in the region, BAE Systems is positioned to surpass the expectations of the geospatial-intelligence community throughout India and the APAC region.
BAE Systems named Lacey as sales director for its APAC region early last year. Prior to joining the GXP team, Lacey was a technical liaison for the Australian government’s Defence Imagery and Geospatial Organisation (DIGO). He spent several years working with the National Geospatial-Intelligence Agency in Washington, D.C. to improve collaboration between the two agencies. During his tenure at DIGO, Lacey created an enterprise-wide geospatial database to streamline internal business processes, and developed a strategy based on modern Web architecture principles to improve the visibility and dissemination of geospatial information to DIGO customers. This work defined the business model that DIGO will implement in the coming years.